"If you have researched how to increase your on-line sales, you’ve surely been told to start a blog. Blogging is a trend that has passed the test of time; I have even seen people’s “dogs” blogging.

Blogs can certainly increase traffic to your on-line shop, but traffic doesn’t always mean sales. You will have to work for your blog if you want it to work for you.

Blogs aren’t something to take lightly. They can be time consuming, and an out-of-date blog can damage your on-line presence. If you already feel pinched for time, this might not be the right time to start a blog (unless you’re ready to juggle your time even more)...."

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