When it comes to small business advertising, especially in the handmade realm, very few have a person solely dedicated to advertising and public relations. This means that you’re likely the only one handling advertising and public relations for your business. Advertising and public relations is one of the things that will make or break a business but don’t think you need to hire a person to handle all your advertising and public relations. You can handle this side of your business if you’re just starting out! It just takes a little “know how”, a lot of dedication and a “go get them” attitude.
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